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By: Glen Snethun
Group mail is one of the most powerful and time saving
tools available to help you stay in touch with your
prospects. The one I reccomend is Group Mail 5. There is a
free version that allows you to send out 100 e-mails at a
time. It is available at www.infacta.com. If you need need
more capacity you can upgrade for a fee at the same site.
Group Mail allows you to:
• Build a pipeline - The key to any successful marketing
business is to keep your name and business fresh in the
minds of your prospects. Group mail allows you to contact
all the prospects in your data base as often as you desire
with the least amount of time and effort possible. As long
as you have contact with a prospect, you have a connection
and connections lead to sales.
• Notify prospects of relevant information on a regular
basis - Inform your prospects about promotions, team calls,
events, product changes and improvements. Information is
key. Use it to entice your prospects and to create a
picture in their mind of them participating in your
business.
• Portray your expertise in the industry you work in – Send
your prospects articles, press releases, headlines or blogs
written by you or about you. Demonstrate all the knowledge
and expertise that you pocess about the business or
opportunity you are presenting to them. Remember the key to
success is to keep them thinking about what you are
offering and how you are the expert who can provide the
vehicle that will take them where they want to go.
• Build a higher level of trust and familiarity – Who would
you like to do business with, a person you are in contact
with on a regular basis or someone who calls you out of the
blue? Don’t under estimate the power of maintaining
contact. It is a huge world out there with many offers and
opportunities. Prospects will buy from people that they can
identify with. Make sure that person is you.
You may be thinking that this is all very informative but
you don’t need group mail to accomplish these things. Well
you are right but the one key factor you might be
forgetting about is time. How much is your time worth to
you?
Sending out 2000 e-mails individually once or twice a week
would be a very time consuming and daunting task to say the
least. With group mail the same task could be accomplished
in a fraction of the time and effort that it would normally
take, allowing you more time for more important activities
such as prospecting.
Streamline your business any way that you can. You need all
the time possible to be on the phone making prospecting
calls. I know there are lots of important tasks to complete
in a day but the only one that really makes you money is
prospecting. The more time you have to be on the phone, the
more money you will make.
About the Author
Glen Snethun is a stock/options trader as well as a
full-time Internet Businessman, Author and Coach.Glen
dedicates his time to showing others how to create multiple
streams of income using the Internet.Get ideas from Glen at
http://www.GlenSnethun.org
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